The API and CitiConnect Regional Product Manager role is a pivotal one in Channel and Enterprise Services (CES) in APAC, whose main responsibility is to drive product leadership and commercialization of a wide range of connectivity solutions for Asia clients that range from corporations undergoing digital transformation to native e-commerce companies, to emerging FinTech players.

A subject matter expertise (SME) role that acts as trusted advisor to support sales, provide consultation, and actively solution for clients that wish to use our connectivity solutions as “building blocks” to solve their business challenges, and ultimately drive operational efficiency and business growth.

This role has management responsibility for Citi’s proprietary product suite (API, CitiConnect for Files, CitiConnect for SWIFT, ERP Integrator) as well as industry options (MyStandards, SAP FSN) in Asia. All of which form Citi’s omni-channel strategy for its institutional clients, which are instrumental to promote client automation and self-service, and ultimately provide seamless connectivity and excellent client experience.

The role will work in tandem with global and regional functional partners, including Solution Sales, Treasury Advisory Group, Technology and Implementations to advise, develop, manage and commercialize these capabilities. It requires awareness to regulatory requirements and market intelligence to effectively differentiate Citi’s solutions against competitors in the bank and non-bank space (including emerging FinTech). Solid understanding of market management and attuneness to client needs will lead to leading the prioritization of product investments for connectivity solutions, and culminate in the continuation of Treasury and Trade Solutions’ product leadership in this space.

Key Responsibilities

• Define strategy, prioritization, scope, roadmap and business requirements for Citi’s API catalogue and Host to Host capabilities in APAC.
• Commercialize CitiConnect product suite, including executing product readiness and launches, self-service initiatives, tracking revenue ramp-up and client adoption drives, and supporting sales engagements and client RFPs.
• Own, manage and deliver projects associated with API and CitiConnect – including client specific customizations, adherence to regulatory changes, market-centric requirements, etc.
• Gather competitive intelligence with periodic analyses, and translate into relevant connectivity capabilities as part of the omni-channel strategy for CES
• Develop marketing collaterals and training to support sales engagements and exude thought leadership as the main SME for API and CitiConnect in Treasury and Trade Solutions in APAC
• Manage periodic analyses, implementation statistics and communicating the progress and successes CitiConnect commercialization efforts
• Continue to innovate (from identification and understanding of client’s problems, to a flawless testing and implementation process, to resolving capability gaps) to deliver a stellar client experience for Citi’s connectivity solutions
• Partner with countries to proactively manage compliance with local regulatory, security and other policies and their impact to CitiConnect
• Champion investment asks for client driven prioritizations of API and CitiConnect product suite across APAC

• Gain exposure on the globality of TTS’ business and clients
• Develop deep expertise in the banking connectivity and API product space, including market management and regulatory knowledge
• Be attuned to TTS product and functional organizations, including visibility to TTS APAC management and global Channels product group
• Develop competencies in various aspects of marketing, product development, client engagement and project management

• A bachelor’s or master’s degree, ideally in a technical discipline

• 6-9 years of product management skills of electronic banking / connectivity / channels delivery
• Ability to articulate strategy and drive the usage / adoption across client segments
• In-depth knowledge on corporate internet banking platforms, host-to-host connectivity and SWIFTNet
• Knowledge on TTS products, particularly payments, receivables and / or trade
• Team player with ability to evidence leadership and build consensus while working within a matrix organization and myriad stakeholders
• Practical, analytical and problem solving skills required
• Leadership skills to drive partners and execution
• Willingness to engage with strong attention in the details
• Strong communication and presentation skills, including demos and presentations to clients and internal stakeholders with keen marketing acumen
• Ability to manage expectations and balance challenging requirements while working with countries and global partners to drive the APAC agenda
• Strong aptitude of client centricity and desire to improve client experience
• Keen ability to follow through to successful outcomes

• Product management in at least one or two transaction banking functions
• Deep expertise as API strategizer, developer and user, ideally from an established e-commerce native company or internet payment services provider
• Experience in dealing with senior clients and stakeholders a plus
• Detailed working knowledge of best-in-class industry standard file formats, such as ISO 200022 XML
• Working knowledge of client systems and how they interact with Host to Host and APIs, such as ERPs (SAP, Oracle, Microsoft Dynamics, etc.) and TMSs (Kyriba, SunGard, etc.)
• Awareness of industry standards for API, File Exchange and Data Security.