TTS Non-bank Financial Institutions (NBFI) Sector Cash Management Sales

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TTS Non-bank Financial Institutions (NBFI) Sector Cash Management Sales-19011528

Citi Treasury and Trade Services (TTS) offers a broad range of cash management and trade services.  Our global platform is unique in the industry for its reach, interoperability and flexibility. It provides clients with timely, accurate information and dynamic, web-based tools to effectively manage their securities portfolios, financial positions, working capital and supply chain around the world.  Combined with a worldwide network of dedicated and experienced transaction services professionals, TTS is well-suited to serve clients anywhere they do business.


Position Summary and Objective:


The FI Sales team handles both local and multinational clients with the most complex requirements across Asia Pacific, as well as key local and regional client and prospect deals.  FI Sales is responsible for the execution of TTS sales strategy in Singapore, leading the origination and direct management of major deals with both prospective and existing customers.


The key objectives include:

  1. Increase penetration of the Bank’s TTS clients within the existing client base
  2. Acquiring new clients for the Bank
  3. Achieve managed client wins goals by portfolio
  4. Identify opportunities with existing and prospect clients in the NBFI segment in Singapore, specifically targeting focus segments such as Broker Dealers, Asset Managers, Payment Intermediaries, FinTechs.

The job reports to the ASEAN FI Sales Head.


Key Responsibilities:

  • Execute NBFI sales strategy for the region in conjunction with global and country partners
  • Portfolio Management and Optimization – Develop deep relationships with key global and regional clients.  Retain clients and grow volumes/values.  Identify cross sell opportunities with clients.
  • Market Management – Understand and drive the NBFI segment with internal and external stakeholders.  Leverage existing work streams in eco-systems, digitization, automation, etc to showcase Citi’s leadership in this area.
  • Ownership and Leadership – Act as a steward of the business and strongly influence its strategy and market leadership as a key business member of the regional and global sales team. Be the TTS senior client champion on all major transactions to drive wins, revenue realization and wallet penetration.
  • Lead complex cash management deals end-to-end including RFP responses and client pitches, recommending innovative cash management solutions.
  • Review account plans to identify sales opportunities and support origination of cash management opportunities through development of thought leadership material
  • Develop target list of underpenetrated names to actively focus on with a “Hunting License” for growing new business though unsolicited bids.
  • Meet all Sales Management goals tied to pipeline management (CRM), Deal Review and Implementation Project Kick-Offs
  • Manage and partner with Banking, as appropriate, on all relevant aspects of Client Credit Risk (including credit appetite/credit commitment/returns)

Development Value:

  • Opportunity to develop client relationship skills and attributes within Asia Pacific and Globally
  • Working closely with Citi TTS product teams to develop new solutions applicable to the segment. 
  • Become an industry expert in all areas of International Cash Management techniques and solutions for the NBFI sector
  • Build network within TTS across Sales, Product, Geography, Implementation Client Operations, Legal, and further extend across GSG and Banking
  • Develop cross-sales skills for the wider TTS Product set i.e. T and E and Trade Services

  • In-depth knowledge of products, industry and target clients
  • Strong marketing and selling skills & customer service orientation
  • Experience in a large, multi-national financial services firm and matrix organizational structure preferred
  • Proven sales track record and demonstrated people management success
  • Able to design innovative client sales growth plans and execute
  • Recognized for her / his execution skills and known within the NBFI market externally
  • Excellent interpersonal skills to deal internally and externally with clients
  • Ability to manage in a global matrix environment
  • Proven track record in the Non-Bank FI segment in Singapore with regional experience a plus.
  • Understanding of TTS business and how to apply those principles to the NBFI segment.
  • Familiarity with market dynamics and eco-system of NBFI segment.
  • Understanding for Custodian and Custody services business.
  • Exceptional candidates who do not meet these criteria may be considered for the role provided they have the necessary skills and experience.

Citi is an Equal Opportunities Employer.


28 April 2019
Location: Singapore Singapore
Work type:
Full time
Banking and Financial Services
PLEASE! No enquiries from Recruitment Agencies or Headhunters.

Only direct applications will be considered.

This career opportunity is no longer open.
Please search for current vacancies here.

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